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The service

How the comparison works

An honest comparison tool: stores send us their prices, we put them side by side and send you where it is cheapest.

Where the prices come from

Every partner store gives us a product file (feed) that we read automatically every few hours. From it we take the title, price, availability, image and the product page link, plus shipping costs and delivery time when the store provides them. Nobody types prices by hand and we never “guess” anything.

How we match products

The same product across different stores is recognised first by its EAN/GTIN code, then by brand and manufacturer part number. So on a product page you see all of its offers, sorted by the lowest total price including shipping.

How we rank

The default ranking is always the total cost. You can switch to product price, store or delivery time. If we ever show a promoted placement, it will carry a clear “Ad” label.

How we make money

FDN Compare is a Comparison Shopping Service. Stores can advertise on Google Shopping through our CSS and pay a subscription or a management fee. The price comparison is open to everyone, with no sign-up, and a store’s position in the results does not depend on what it pays.

Who we are

The service is operated by FDN GROUP IKE (GEMI No. 043344806000), a digital agency based in Greece since 2010. Contact details on the Contact page.